I love Blockchain as a tool to help you to monetize the community that you build and serve!
You don’t have a product to sell. You have a community to serve. This is your power; this is your competitive advantage!!!
Blockchain can help YOU to offer interesting things to YOUR international community of specialized Tourists then, you will monetize YOUR community!
- One community, Jordi?
- OR thousands, Touristologists!!! Welcome to the Long Tail Theory!
- But… which communities we have to choose?
- The ones more related to your values, culture, heritage... The ones more connected to your local enterprises and inhabitants looking for international opportunities!!!
BUT remember…
Blockchain is difficult to code (it is also a perfect excuse to learn to code in Rust!!!), to create and maintain the infrastructure that they need, expensive and not so fast to use as others alternative…
If you don’t provide to the customer (The Tourists, Inhabitants, Local Enterprises and members of their community around the world) and incredible experience…it is worthy?
As Steve Jobs love to say…
“You have to star with… what incredible benefits can we give to the Customer”
Lately, I have saw some startups using Blockchain trying to improve operations and processes of our beloved sector.
1) One of them offer the possibility to resell a Hotel reservation, instead of following the cancelation process. It is a good example of #Pro_AM where the Tourists become a salesperson. It also helps Hotels to better manage the Chain of Value. BUT… incredible benefits?
2) Other try to sell a kind of stocks as a token. A NFT they say
Well… if all the tokens provide the same benefits… it is NOT a NFT!
BUT…
In both cases, If we customize IN REAL_TIME the dividends/benefits the owner gets of the NFT based on the desires He/She has at this moment and the rights that He/She can accredit…
Then, is a NFT and not only that.. A perfect tool to increase loyalty, build a stronger community and to promote the idea that Tourists can #Travel2Earn if they improve the personal and/or professional life of Inhabitants, Local Enterprises and members of their community around the world!
Do you want to create incredible benefits/Experiences for YOUR Tourists using Blockchain?
Don’t ask me! Ask to My Touristologists! They are the best minds in the best sector ever
AND they are able to mix Blockchain with Artificial Intelligence and Augmented_Virtual Reality to create, communicate and commercialize Hybrid Experiences able to break Space/Time prison!!!
Enjoy your holydays!
Just remember, WE don’t take holidays, WE just travel around and abroad in order to know other markets, make international contacts, plan future business… AND use OUR frameworks! Otherwise, they will get rusty!!!
I LOVE TOURISTOLOGY!!!
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