From BlockPAIN to BlockGAIN

I love to share my experiences both, as a developer and as entrepreneur (In a single word…as a Touristologists!!!) related to how to use new technologies to improve profitability and sustainability of Tourism enterprises/Destinations or any other sector related to Servuction. 

The other day, I was talking about one of our favorite Technologies…Blockchain and, as always, appeared an exceptional opportunities finder formulating this interesting question (meanwhile, the excuses finders where in another level…the low one!) 

- “Jordi, when do you recommend using Blockchain instead of a regular Data Base? 

- As our intellectual friend Ferrater I Mora love to say…It depends! 

1) If you want to improve the connection between the Website/Mobile_App/Virtual_Reality_App… of different enterprises allowing them to work as a single ecosystem ( You know how much we love Syndication!!!) and all the members of this chain of value TRUST each other then, a regular Data Base it is usually better to avoid the BlockPAIN (you will need more time and cost to create something that is similar to what you get using a regular Data Base) 

BUT… 

2) If you are able to visualize and implement the new and very exciting features that Blockchain can provide then, you must use Blockchain and pass from BlockPAIN to BlockGAIN!!! 

- “Jordi, do you mean the features that you always share with us? 

A) Sharing Identity with privacy: You can add new international members in the chain of value where the customers will get a customized Servuction only sharing the identity information needed in “this” specific transaction and for the time it is needed. 

B) Shared Ownership: The possibility of sharing the ownership of an asset/enterprise. It could be a percentage of the revenues of OUR Tourism enterprise! So, every time that the Tourists makes a reservation or seduce somebody (or a GROUP that He/She creates!) to appear in OUR enterprise or any chain of value member, automatically gets a percentage of profits in tokens format. All trustable, all fast, all in real-time! 

C) Customized Micro-payments in Real-Time. Using #NFT (nowadays, people prefer to call them Dynamic NFT) you/Tourists can create dynamic packages which personalize the Servuction during ALL the trip(s) in any company of the Chain of Value, depending on the moods of the Tourist and the people next to the customer in each moment, during the trip or at your enterprise OR in the Metaverse. Here you can enjoy a graphical summary…

Tourists could be (If they want!) sensors in movement (as Touristologistly, we love to say..IoT? Internet of Tourists!!!) We will know the Location/Proximity of the Tourists and members of their community. We will know their “Versions of Me”. We will know the Yield Management situation of local enterprises near to them using Kafka Streams (or any Stream Processing Software) using PUSH and PULL queries. 
It sounds to plenty of new revenue streams/gains for everyone, to me! 

I love to share my experiences in OUR seminars, in-company training or star-ups meetings in order to define (or redefine!) their (OUR???) business model!
I love to share them in OUR blog! 

The blog of the ones that felt in love with Touristology!!!